Tweeting about your business on Twitter is another way of showing your customers what you have going on during the day through quick blurbs. Facebook is all about making the overall connection with your customers and YouTube is about making videos to show your customers what your business is about.
Twitter is a quick and easy way for customers to check up on a business and the world in general because of its easy to use platform.
If you’ve never used Twitter before here’s a quick run-down of the site. Twitter allows you to create 140-character posts about anything that you want. It is easy to say a few words about something, leave it there and go about your day without having to worry about writing long posts and drawn out content.
Twitter regularly updates their feeds, which means your feed can drastically change from one minute to the next. It is a high-speed recollection of everything that is going on in the world from current events to business news, to opinions that people have on a variety of subjects.
When it comes to your business, you should be using the platform for tweeting about your business on Twitter and things that are going on in the industry.
Your Businesses First Tweets
The most important thing about your first tweet is that it is getting your company’s name into the Twitter universe. Before you send out your first tweet, it is important that you’ve fully finished setting up your account. The first tweet that you send should be something that is witty and clever to grab your audience’s attention.
Digital Marketing With Twitter will give you step by step instructions on setting up a basic Twitter Account. You can download it for free. I created it so that I could have all the information I needed in one place.
While you can create a free account on Twitter, you may want to consider paying for the business version, so you can take full advantage of the advertisement feature that you can use on Twitter to help you get more followers. When it comes to the platform, only business accounts can take advantage of the ability to advertise.
It is vital that you make sure that the first few tweets you send include a link to your website. If you don’t want to waste characters, you can use URL changes to make your URL much smaller.
It is also a good idea to post at least one picture with your first few tweets. While Twitter isn’t necessarily the best place to advertise your photos, it does allow you to share images and show your followers what your company is up to.
Following Others
Once you’ve set up your account, you’ll want to start following other users of the site. Follow your personal Twitter account and other businesses that are similar in nature to yours, as well as industry insiders.
You can also follow news and other informational accounts but be cautious with these because it can turn out to be detrimental to your business if you show people how you feel about specific controversial topics.
With 100 million active daily users of Twitter, there are more than enough options regarding people and businesses that you can follow on the site. There is no limit to who or what you can follow on the site, so be sure to follow as many people as you want.
This is one of the best ways for you to expose your business to the world and try to get the followers that you need without having to ask for them or pay for advertising.
When you follow a business or resources that are related to your business or industry, you give yourself and your business a better chance to gain more customers and increase traffic to your business website. It also allows you to show people that you are relevant and that you know the hot topics in your industry.
Retweeting
Similar to Facebook, retweeting means sharing someone else’s original tweet. Doing this allows you to connect with other companies that are related to your industry. This is especially true with larger companies like wholesalers that you might use. By retweeting things that they’ve said, you are giving them a connection to you.
With the different connections that you can make on Twitter, it’s a good idea to try to retweet relevant information and Tweets as often as you can.
While you still want to create your own tweets and put things on your account that are related to your business, retweeting other’s information is just as important because it is something that will ensure that you are getting the most out of the platform and it will allow you to connect with other companies.
Here is to your success!
Donnie Ellis
PS Here are some articles that can give you more insight into setting up your Twitter account and getting everything in place to start your online social media with Twitter.
What is Twitter? How to Get Started?
I enjoy reading through an article that can make people think. Also, many thanks for permitting me to comment! Gustie Malchy Block
Hey Gustie thanik you for your comment. I’m glad that you enjoyed the article and that it helps you go further with your social media marketing. Twitter can be a valuable tool in your social media arsenal to help build your list and engagement. Look forward to hearing from you again.
I am obliged for the post. Really looking forward to read more. Great. Zaria Lindsey Lonergan
Thank you Zaria for your interest in this article. Tweeting is very much like texting. It enables us to use short and quick messages to get our point across. I definitely look forward to hearing from you again. You might like to check out some of the articles on using Facebook as a part of your business strategy.
I blog quite often and I seriously appreciate your content. The article has truly peaked my interest. I will book mark your blog and keep checking for new details about once per week. I subscribed to your Feed too. Joann Derrik Ichabod
Joann, thank you for your comment. As I said in the article this is one of the best ways for you to expose your business to the world and try to get the followers that you need without having to ask for them or pay for advertising. It is a quick and easy way to communicate with followers and let them know your thoughts.